“I have to let go of that ghost of my mom as she used to be, and just embrace this new person.”
Miyerkules, Abril 6, 2016
Martes, Abril 5, 2016
Lunes, Abril 4, 2016
This Beauty Brand Wants to End Segregation in the Shampoo Aisle
The movement, called Breaking Down the Walls, could be a game changer. And it's about time.
Sabado, Abril 2, 2016
The New Era Of Advertising Agencies: What Agencies And Clients Must Do Differently To Succeed
With expectations of agency performance increasing (i.e., linking agency performance to client in-market performance), the agency compensation model being disrupted, and new, leaner competitors cropping up, one could argue that the golden years of agencies are over. To better understand this shift, I recently talked with Alexei Orlov, Global CEO of Rapp. What makes Orlov's perspective interesting is that, having spent most of his career on the client side (was the CMO of Volkswagon, China prior to Rapp), he provides unique insight on the future of agencies, what agencies need to do to better meet client expectations, and how clients can get more out of their agencies.
Setting the Smallest Goals Possible Helped Me Lose 70 Pounds and Build Muscle
By not setting a goal weight, Chinae Alexander could focus on the daily victories that led to her amazing transformation.
Biyernes, Abril 1, 2016
Your Anti-Odor Activewear Might Be Stinking Up the Environment
Must we choose between smelling bad and saving the Earth?
Your Anti-Odor Activewear Might Be Stinking Up the Environment
Must we choose between smelling bad and saving the Earth?
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